Rick & Bubba University Podcast is able to use the above tools since its podcast host or measurement company offers this service. Rick & Bubba University Podcast may do this for advertising or for other forms of content, like news stories. This form of attribution is used to measure advertising effectiveness.ĭynamic content insertion: Megaphone may use limited data that they know about you - the device you’re using, the approximate location you’re in, or other data that can be derived from this, like the current weather forecast for your area - to change parts of the audio. For example - they may spot a device that downloaded an episode of Rick & Bubba University Podcast later visited the website of an advertiser or they may track that a device that listened to Rick & Bubba University Podcast also listened to a different show. Tracking and attribution: Megaphone, Chartable, Podsights and Podscribe or their partners may connect the fact you listened to this podcast to an action elsewhere on the internet. Megaphone, Podtrac and Chartable are IAB v2 certified. Your device’s IP address and user agent is used to help calculate this figure. Stats: Statistics are produced by Megaphone, Podtrac, Chartable, Podsights and Podscribe to help Rick & Bubba University Podcast to understand how many downloads it is getting, or how many people are listening. This podcast may use tracking and attribution and dynamic content insertion Hosted on Megaphone Privacy and measured by Podtrac, Chartable, Podsights and Podscribe
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